At Soeder, we are always striving to improve our products, both in terms of their quality and their environmental impact. Our new conditioner not only offers a softer, longer-lasting hair feel thanks to its revised formula, but is also palm oil-free - an important step towards more environmental protection and not a matter of course in natural care. In the long term, we want to formulate all our products palm oil-free.
Founder Johan Olzon Åkerström explains: "We reject palm oil not only because it contributes to deforestation and wildlife destruction, but also because its monocultures account for an overwhelming percentage of global vegetable oil production and reduce biodiversity."
What has remained the same: Like all Soeder products, the conditioner still consists of ingredients that are 100 percent natural in origin and leads to wonderful care results - even without palm oil. In the new formulation, argan oil ensures that the hair feels even softer.
We are very pleased to be able to achieve an absolutely equal care result in internal tests without the synthetic additives that are common in similar products. We were also able to extend the minimum shelf life of the product to 30 months.
